Selling your home can be a frustrating experience. Why do homebuyers not see what you see in the structure? What is it that is turning off the buyers? Why do so many folks walk through your home during an open house but then there are no offers coming in? Or, if an offer does come in, why is it below your asking price? If you are making one of these home selling mistakes right now, this frustrating process will likely continue!
You Set Your Home Price Too High
Sure, this is the home where your college-bound daughter learned to walk or where you and your wife celebrated 20 anniversaries. Yet for a buyer, it is a used structure with limited square footage, some wear and tear as well as ample room for home improvements.
Take your emotions out of the equation. Look at comparable properties in the neighborhood or talk to a trusted real estate professional. An objective third party can frequently give you an acceptable asking price that might be a bit – or a lot – lower than what you envision. Remember: A prospective buyer wants to pay for the house, not your memories.
You love the smell of Rover in the morning, but the buyer smells “dog” and wonders what Rover did to the carpets. You may also be a self-taught chef who loves to cook with plenty of garlic – and fish! A potential buyer does not derive the same pleasure from yesterday’s expertly prepared salmon filets.
Get rid of odors by having curtains laundered and carpets steam-cleaned. Take the dog to a friend’s house and limit your cooking to the smell of baking chocolate chip cookies or French bread. Remember: The sprays and plug-ins only mask a scent and then mix with it; they do not eliminate it.
Wallpaper, Odd Paint Choices and Decorating Oddities
Wallpaper is almost always a personal taste decision that appeals to you and pretty much nobody else. Going off the beaten path when choosing paint hues is another turn-off. While some folks will appreciate a bright orange accent wall in the living room, they are few and far between.
When you are ready to sell, it is a good idea to paint over your individualized tastes with a neutral color that matches everything from window treatments to ceiling fans. Pack away the antimacassars on the furniture, remove grandma’s doilies and store the area rugs that you put in when you first moved in – some 20 years ago.
In short, look at your home the way a critical buyer would. While you may love the home, the buyer is only interested in the house. Once you understand the difference between what you are selling and what the customer is buying, you are less likely to make these mistakes. Of course, you are always welcome to give me a call and have me help you get your home ready for sale.